The Marketing Network gathers marketing professionals from member banks, offering a forum for discussing best practices, exchanging ideas and techniques as well as sharing challenges unique to independent community banks and their marketing teams.

Marketing Network meetings focus on topics decided upon by the members, to ensure that you get the highest value out of each event. 

This network is open exclusively to the employees of ICBM bank members. It is an opportunity for our bank members' marketing professionals to share ideas and best practices. 

Presentation: How to Repurpose Your Content for Multiple Uses – Working Smarter Not Harder

This workshop is ideal for marketing team members that want to leverage their marketing content for broader reach, PLUS it’s great for anyone considering which platforms to use but need help getting started.

We will discuss:

• Blog Articles
• Video
• e-Newsletters
• Social Media Platforms
• Print Publications

We will help you identify which platforms speak to your ideal audience. Finally, we’ll provide an exercise on how to write intriguing headlines that capture the attention of your audience. We will give you the sentence starters and allow time for writing and feedback so you have a list of headlines that you can start using right away. 

Pricing: Complimentary for Bank Members only

Presenter: Cheri Quinn is a brand strategist that specializes in asking open and honest questions and listening with an open heart and mind. She’s curious about how things work and how things work together – relationships, businesses, brains, machines, technologies, and cultures. She is a personal paradox; an introvert and an extrovert, a creative thinker and an effective doer, an engaging conversationalist but a focused, word-obsessed, research nerd. Cheri is a master at discovering and communicating a clients’ essential value.